Maybe She's Born With It, Maybe She Received It After a Very Painful and Complicated Ocular Surgery and Months of Wearing an Eyepatch

This is an ad for Maybelline's new mascara, Pulse Perfection.  It's a vibrating mascara.  A VIBRATING MASCARA.  How is this in any way a good idea?  That's like giving reporters those novelty vibrating pens to take notes with.  Or giving surgeons vibrating scalpels.  Granted, putting on mascara isn't heart surgery, I get that, but it does take a steady hand, my friends.  THANKS, BUT NO THANKS.